A PR Pro Reveals How To Get Media Coverage For Yourself
This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions.
Today’s guest is Christina Nicholson. Christina is a former TV reporter and anchor turned owner of a PR agency called Media Maven. She's the host of the Become a Media Maven podcast, where she pulls the curtain back on all things media and public relations. Today she's gonna share some tips on how anyone can earn media exposure in places like the Today Show, Forbes, and top podcasts without spending money on ads.
Here are some of the most valuable moments in their conversation:
00:00 - Introduction
16:34 - How To Avoid The Mistake That Prevents Most People From Getting Media Coverage
19:25 - How To Pitch Yourself To Be On A Podcast
37:59 - Should You Spend Your Budget On PR Or Advertising? (The Surprising Answer)
Today’s guest is Christina Nicholson. Christina is a former TV reporter and anchor turned owner of a PR agency called Media Maven. She's the host of the Become a Media Maven podcast, where she pulls the curtain back on all things media and public relations. Today she's gonna share some tips on how anyone can earn media exposure in places like the Today Show, Forbes, and top podcasts without spending money on ads.
Here are some of the most valuable moments in their conversation:
00:00 - Introduction
16:34 - How To Avoid The Mistake That Prevents Most People From Getting Media Coverage
19:25 - How To Pitch Yourself To Be On A Podcast
37:59 - Should You Spend Your Budget On PR Or Advertising? (The Surprising Answer)
Show Notes
Mentioned on the episode:
Podcast Clout: https://podcastclout.com/
Emily Benedict: https://twitter.com/EmilySBenedict
To Connect with Christina Nicholson
Podcast: Become A Media Maven
Masterclass: EarnMediaNow.com
Masterclass: EarnMediaNow.com
Twitter: https://twitter.com/ChristinaAllDay
Newsletter: https://www.mediamavenandmore.com/newsletter
Newsletter: https://www.mediamavenandmore.com/newsletter
Website: https://www.mediamavenandmore.com
To connect with Josh Spector:
Newsletter: Fortheinterested.com/subscribe
Skill Sessions: Joshspector.com/sessions
Consulting: Joshspector.com/consulting
Twitter: @jspector
Apply to be a guest on the show: Joshspector.com/questions
Intro Music Provided By Uppbeat
